玩具授权

玩具衍生品是“小马菲莉”品牌的主要授权对象,3岁-6岁女孩是目标受众群体,产品主要以静态搪胶小马、过家家小玩具、电动玩具、充气装饰玩具等为主。未来“小马菲莉”将拓展更多授权业务,推出DIY类玩具,覆盖6-12岁年龄段少年儿童,实现“小马菲莉”陪伴孩子全阶段成长的愿景。

Toys are the main licensed products of Filly Funtasia. Target groups are girls aged 3-6 years. Products include static vinyl fillies, little play house toys, electronic toys, inflatable decorative toys, etc. In the future, Filly Funtasia will expand its licensing business and launch DIY toys. Target group will cover children aged 6-12 years. Realize the goal of Filly Funtasia accompanying children at all stages of growth.